Jai Lava Kusa’s pre-release biz puts pressure on NTR

The trailer of Jai Lava Kusa has been trending all over and both the Nandamuri brothers are quite emotional about the project as they have invested a lot of money in the project.
The news is that close to 70 crores have been spent on this film which is quite prestigious. But as the star hero, NTR has huge popularity, the pre-release business was done to a staggering 90 crores.
So, for both the brothers to be safe, the film needs to collect at least 75 crores and then the distributors will be looking at 100 crores which will be only possible if the film gets a positive talk from the day one.
NTR’s team is going all out and are promoting the film heavily as they will have some competition from Mahesh’s Spyder which releases a week later. JLK is directed by Bobby and has music by DSP.